Training about how to use LeadsHook. You'll learn... * How to plan and execute high return on investment interactive personalised marketing campaigns. * How to use Market Sophistication & Product Awareness (inspired by Gene Schwartz) to address many different segments * What persuasion techniques seem to work almost always!
Enroll NowModule 1 | Introduction to LeadsHook | |
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Unit 1 | Introduction To LeadsHook Training Courses | |
Unit 2 | Introduction to the User Interface | |
Unit 3 | The LeadsHook Decision Tree Canvas | |
Unit 4 | Create Your First Decision Tree In 5 Minutes! | |
Module 2 | Using the Power of Decision Trees | |
Unit 1 | What Does LeadsHook Actually Do... | |
Unit 2 | Understanding LeadsHook | |
Unit 3 | Understanding The Data Capture 'Machine' | |
Unit 4 | How LeadsHook Helps You Save Money & Make Money! | |
Unit 5 | Use Awesome Customer Experiences to Create a 'Moat' Around Your Business | |
Unit 6 | How to Uncover Hidden Markets | |
Unit 7 | 4 Must-See Decision Trees | |
Module 3 | Planning Your Marketing Campaign | |
Unit 1 | Digital Sumo Live 2017 | |
Module 4 | Execute Fast -- Using LeadsHook Software | |
Unit 1 | LeadsHook Cheatsheet | |
Unit 2 | Control Your Costs -- Using Your 'Impressions' Wisely | |
Unit 3 | How to Create Your Decision Tree Without Getting Overwhelmed | |
Unit 4 | Does the Order of Nodes Matter? | |
Unit 5 | Node Options | |
Unit 6 | Understanding Node Entry & Exit | |
Unit 7 | Deploying Your Decision Tree | |
Unit 8 | Understanding the Icons Listed in the Decision Tree User-Interface | |
Unit 9 | Enhance your Decision Tree with Images | |
Unit 10 | Enhance your Decision Tree with Video | |
Unit 11 | Creating & Using Call-To-Action Buttons | |
Unit 12 | Understanding the Power of Custom Fields | |
Unit 13 | Using the Power of Custom Fields | |
Unit 14 | How to Pass Data Into and Out of LeadsHook using Custom Fields | |
Unit 15 | No Need to Add a Custom Field to Use it | |
Unit 16 | Secret of the Sum+ Capability (Number Field Feature) | |
Unit 17 | Using Image & Video Custom Fields [Unique to LeadsHook] | |
Unit 18 | Using Calculated Custom Fields [Unique to LeadsHook] | |
Unit 19 | How to Capture Data From Custom Fields Inside the Text Editor | |
Unit 20 | How to Add Images & Video Inside the Text Editor | |
Unit 21 | Integrate Your Email Service Provider & CRM | |
Unit 22 | ‘Set & Forget’ Field Mapping For Automated Data Transfer To Your CRM or Email Service Provider | |
Unit 23 | Use the Power of 'Accumulated' Tags to Automatically Create Market Segments | |
Unit 24 | How to Add a Progress Bar to Your Decision Trees | |
Unit 25 | How to Create a Valuable Customer Experience With Charts (ZERO Coding!) | |
Unit 26 | How to Include Everybody's Scores on the Same Chart! | |
Unit 27 | How to Add Sliders for Great Usability When Asking for Numerical Values | |
Module 5 | Build Your Decision Tree | |
Unit 1 | Creating Decision Trees - Introduction | |
Unit 2 | Creating Decision Trees - Start Pages Node | |
Unit 3 | Creating Decision Trees - Q&A Node - Multiple Choice Question | |
Unit 4 | Creating Decision Trees - Q&A Node - Checkbox Question | |
Unit 5 | Creating Decision Trees - Q&A Node - Text & Text Block | |
Unit 6 | Creating Decision Trees - Q&A Node - Number & Mobile | |
Unit 7 | Creating Decision Trees - Q&A Node - Information | |
Unit 8 | Creating Decision Trees - Adding Multiple Questions Per Node | |
Unit 9 | Creating Decision Trees - Adding Multiple Questions Per Node (Table Format) | |
Unit 10 | Creating Decision Trees - Forms Node | |
Unit 11 | Creating Decision Trees - Decision Node | |
Unit 12 | Creating Decision Trees - Results Page Node | |
Unit 13 | Creating Decision Trees - ESP Node | |
Unit 14 | Creating Decision Trees - Changing the Look & Feel of Your Decision Trees | |
Unit 15 | Creating Decision Trees - Changing The Look & Feel (Step by Step Example) | |
Unit 16 | Creating Decision Trees - Changing The Look & Feel Using Scripts & CSS (ADVANCED) | |
Unit 17 | Creating Decision Trees - Delay Payoff by Delivering Dynamically Generated Lead Magnets via Email | |
Unit 18 | Creating Decision Trees - Testing Your Decision Trees Quickly & Easily | |
Module 6 | Customer Relevancy - Building Interactive & Dynamically Generated Content | |
Unit 1 | Results Pages & Results - Introduction | |
Unit 2 | Results Pages & Results - Results Link | |
Unit 3 | Results Pages & Results - How to Use a Results Link (Step-by-Step Example) | |
Unit 4 | Results Pages & Results: How to display the Results Link {rlink} and Results Link PDF {rlink_pdf} on your website (NOT on leadshook.io domain) | |
Unit 5 | Results Pages & Results - Results Display Method - Accumulated Results | |
Unit 6 | Results Pages & Results - Results Display Method - Unique Result | |
Unit 7 | Results Pages & Results - Results Display Method - Points Table | |
Unit 8 | Results Pages & Results - Results Display Method - Unique Results & Groups | |
Unit 9 | Results Pages & Results - Using Decision Nodes To Create Results Pages | |
Unit 10 | Results Pages & Results: How to Create a PDF of Your Results Page | |
Unit 11 | Results Pages & Results: How to Delay Showing your Results Page | |
Module 7 | Email Service Provider & CRM Integrations | |
Unit 1 | How to Integrate Active Campaign | |
Unit 2 | How to Integrate Aweber | |
Unit 3 | How to Integrate GetResponse | |
Unit 4 | How to Integrate InfusionSoft | |
Unit 5 | How to Integrate MailChimp | |
Unit 6 | How to Integrate with Drip | |
Unit 7 | How to Integrate Zapier | |
Module 8 | Add Virality to Your Decision Tree | |
Unit 1 | How to Add 'Virality' to Your Decision Trees | |
Module 9 | All About Leads | |
Unit 1 | Analysing Captured Leads | |
Unit 2 | How to use LeadsHook as a Lead Distribution System | |
Module 10 | Analytics & Tracking | |
Unit 1 | Analytics & Tracking - Understanding the Real Reason for Tracking -- it's not conversions! [WATCH ME FIRST] | |
Unit 2 | Analytics & Tracking Overview - Understanding 3 Levels of Tracking | |
Unit 3 | Analytics & Tracking - Quick & Pain-Free Cross-Domain Google Analytics Tracking | |
Unit 4 | Analytics & Tracking - Setup Your Tracking in Google Analytics and Facebook in 5 Mins Or Less [GTM Version] | |
Unit 5 | Analytics & Tracking - Add Adwords Conversions tracking code [Non-GTM Version] | |
Unit 6 | Analytics & Tracking - Installing & Using a Facebook Pixel | |
Unit 7 | Analytics & Tracking - Advanced Tracking Using Facebook Events | |
Unit 8 | Analytics & Tracking - Advanced Browser Tracing [GEEK ALERT!] | |
Unit 9 | Analytics & Tracking – How to Update Your Existing GTM Container with LeadsHook Tags | |
Unit 10 | Analytics & Tracking - Firing Facebook Events from LeadsHook and How to Analyse Inside Facebook Business Manager | |
Module 11 | Marketing Your Decision Trees | |
Unit 1 | Positioning your Decision Trees - Words to Describe Your Decision Trees | |
Unit 2 | Where Do Decision Trees Fit Into Your Marketing | |
Module 12 | Data Driven Marketing | |
Unit 1 | How to gain insights about your market using filters | |
Unit 2 | How to gain insights about your market using pivot tables | |
Module 13 | Create A Chat Bot That Lives On Your Website | |
Unit 1 | How to Create Your Very Own Chat Bot |