Are you being setup for failure?

We have asked ourselves this question more frequently than any other at LeadsHook. Why do some of clients create a campaign that generates thousands of leads per day while others continue to struggle to get even one campaign off the ground?

One unique characteristic of high performers is their knowledge and expertise in a few areas of business! So it seems that we truly are as weak as our own weakest link.

Think of this as our very own escape velocity…

One of the greatest challenges to space travel is earth’s own gravity. In order to ‘exit’ earth’s hold on us, we need to reach a speed of 40,000 km (25,000 miles) per hour. But it’s not just sheer power and force… thousands of other decisions such as having structural integrity of the space crafts and navigation.

Our knowledge and expertise is our very own space craft… we need competency in a number of areas to hit escape velocity.

And this is main reason for the Fundamental Series. It’s to give provide you with a solid foundation in a number of areas which we have discovered are necessary to reach escape velocity.

Here are the 6 areas of fundamentals of online business: